WHAT iS NEXT? FUTURE EXPANSiVE...
So on the 29 of July 2011. Hall 11 @ The Portalhaus, Frankfurt Messe. You came...You Saw and hopefully you were blown away?
Although it is hoped you left with more questions than answers?
Questions? of course there is lots that must linger within your thoughts?
One such is will the brand expand in the future?
Yes of course it will , BMWi is to showcase alternative mobility and will cover all aspects of mobility from two wheels to four.
However if you are looking for an early response?
Then you have to be patient as of now all BMWi projects designwise are in effect but all engineering and concentration is applied to getting both the i3 and the i8 and all relevant infrastructure including Leipzig werk all into production before thinking about anything else.
Although IAA 2011 is the Preview of the Concept. IAA 2013 Will launch the Production cars and it will be around 2013 when you see the next idea for 4-wheeled mobility under BMWi.
But in the conception of the brand there is an idea of where to take the four wheel products -
will head the launch and when you look at the i8
in particular. It is evident that you see how the Vision Efficient Dynamics has progressed to become more "production" like.
If you take for example the front end of the car - It is very much adapted to modern standards and is acceptable for pedestrian impact regulation. The A-pillars have been more reinforced and under the skin crumple zones at the front and rear have been engineered for production and "real-life" purpose.
is more "Concept" but you can see the direction things are heading. The outline will remain as will the car's quirky "stacked" angel eye lights an idea which will also feature within the BMW FWD City Car. The Panoramic feel of the i3
is retained , although like the i8
will also lose the see-through sides regarding side-impact legislation , although the glasshouse will sink deeper and also like the i8
will be offered with a personalisation programme again with either body color , contrasting color or design CFRP panels.
So what comes next?
well, BMW are considering as well as expansions on the i3
(extended wheelbase) and i8
(potential cabrio) initial ideas are leading two further projects the i4
and the i5
for example is based on the i3
but uses the technology to sit under a two seater smaller i8
like Sports car, smaller than the i8
but possibly more reachable for some than the i8
would offer a plug-in electric or range-extended electric drivetrain.
The idea comes from not everybody will be able to afford the i8
but here is the more accessible offer.
is seen as the ultimate test for BMWi and will be a mid-sized four door Sedan-esque Coupe again using the powertrain from the BMW i8
. But expanding on the ideas wiith a proper four door sedan . Although the ideas are on the table such as strong BMWi identity and design elements such as sleek aerodynamics and rear hinged doors opening to a four seater interior.
will also use cutting-edge CFRP technology in their construction.
Although Concepts should appear after the 2013 launch of the i3
and the 2014 launch of the i8
Full Production on further BMWi Concepts should not be expected until nearer the end of the decade.
In the meantime there is a lot more coming , especially on "personal mobility" themes.
BMW wants to get the public "future ready" with the technological advancements of "personal mobility" in terms of how it works and what it offers. So when the cars are launched the customer will be "mature" to understand the purpose and background of the car and it's features.
The teaching process stems from actual customers who specify options in their cars but never use them , even though they are there to help the driver . So over the next two years there will be an emphasis in learning everything about the car and what BMWi offers available via BMWi web site and technological aids such as Applications for the iphone etc.
Now who wants to drive one?
Official BMW i Trailer: