Originally Posted by antzcrashing
You make it sound like BMW is trying to single-handedly solve the US fuel efficiency battle. That is ridiculous. BMW is continuing to do what they do best, make money - the sole purpose of a business. They see a demand that is not being fulfilled, that of the hybrid supercar and they stepped in, and delivered. Which, as it is an uncharted teritory, it is extremely ballsy.
And as much as I dream of R8, and would purchase it over the i8, I agree with Scott, the v10 supercar has been done before.
BMW is doing something never attempted before by a major car mfg (Tesla is seen by many consumers as a risky venture company).
You have totally misread my post.