One of the most hated cars (By people who don't drive them) is the Prius and BMW designs one to look like it? I laughed my ass off when the mini van Prius V came out, looks like BMW thought it was a GREAT idea
As others have said, why not just make a 3 series all electric? why these ugly ass i3 and i5 cars and then the awesome looking i8, makes no sense.
I think these cars are all going to be marketed to California only, BMW saw all the super rich driving a cheap Prius and thought "we could build the same car with with standard BMW features and charge double/triple and they will pay it". And they are 100% right. But anywhere else in the US I don't think many of these will be sold. Europe either, Diesel is King in that far away land
