View Single Post
      06-14-2012, 09:39 AM   #1
Jason
Administrator
Jason's Avatar
United_States
40311
Rep
21,232
Posts

Drives: F80 M3
Join Date: Mar 2005
Location: USA

iTrader: (0)

Post BMW i8 Price Will Top €100,000

BIMMERPOST NEWS
BMW i8 Price Will Top €100,000
52
COMMENTS
Name:  BMW-i-Store-1 2.jpg
Views: 248484
Size:  130.1 KB

Much is already known about the BMW i8 (coupe details / spyder details), but its pricing when it hits the market in 2014 has been the stuff of speculations only.

We previously estimated that the i8 would be priced at over €100,000 (Euro) and this has now been confirmed by Ian Robertson, BMW's head of sales and marketing in Germany and a board member of BMW North America. Speaking to reporters at the grand opening of the world's first BMW i Store in London, he confirms that the i8 will sell for "more than €100,000" (approximately $125,000 USD at current conversion rates) in Europe. Although this pricing doesn't come as a surprise, it is the first time that BMW officials have confirmed any target price range.

Robertson did not provide any pricing estimate for the BMW i3 subcompact electric car (official details), and only said that its price will be "very competitively for the substance you get". The i3 launches next year.

The German company is spending 530 million euros in developing the "i" sub-brand.

via Bloomberg


Some photos from the world's first BMW i Store in London.

Name:  BMW-i-Store-1.jpg
Views: 48883
Size:  193.8 KB

Name:  BMW-i-Store-4.jpg
Views: 20273
Size:  158.5 KB

Name:  BMW-i-Store-2.jpg
Views: 19308
Size:  97.7 KB

Appreciate 0