Just to be different I'm going to point you in a similar but less traveled direction. . . Mido. Excellent automatic movement, not sold in Costco like Tag/Breitling cause they haven't hit the "mainstream" yet, but a very well respected international brand. Actually they are owned by the Swatch group so they are actually a sister company to Breitling, though I think as of now there are only two retailers in the US that are selling them (one in NY and one in Las Vegas).
I like being a little different personally
You'll find a lot of their stuff is kind of unique and fun. My bezel is under the glass and operated by a second screw down crown. They also have this cool white one that is comparable to the Tag you posted up top:
http://www.jomashop.com/mido-watch-m...C44aAkpD8P8HAQ
http://www.midowatch.com/