Quote:
Originally Posted by VisualEcho
If the car had a different paradigm, say that of my Lotus, the badge itself wouldn't matter. My Exige says "LOTUS" on the back of it, and has a Lotus badge on the front, yet usually the first question every normal person asks is "what is it?"
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Fun fact: when Lotus finally revealed the Federal model of the Elise band in 2004, they didn’t say “L O T U S” on the back at all. There was uproar on the forum at the time and they let us vote whether the back would be blank, have a small Lotus round badge like the front, or the silver lettering (originally raised letters). You see what option won.