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Alot of dealerships here in CA mark-up prices. In fact, I have yet to find one dealership here that doesn't. The one reason that I continue to purchase from Shelly BMW is because I have an extensive history with them, and can generally get around the mark-up in most situations. With the new M3, I may not be so lucky, but then again, I'm not purchasing the car right away, so I won't have to deal w/ mark-up by the time the lease on my 330i is up.
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