03-09-2024, 09:39 AM | #1 |
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NY Times: BMW Is a Surprise Winner in Electric Vehicles
Featured on BIMMERPOST.com https://www.nytimes.com/2024/03/09/b...-vehicles.html |
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03-09-2024, 10:48 AM | #3 |
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BMW Is a Surprise Winner in Electric Vehicles
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03-10-2024, 03:50 PM | #5 |
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NYT: BMW Is a Surprise Winner in Electric Vehicles
"Once considered a laggard, the German luxury carmaker is one of only a few established automakers that has been able to compete effectively against Tesla."
NYT article talking about BMW's EV adaptation strategy. https://www.nytimes.com/2024/03/09/b...20this%20story. |
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03-11-2024, 10:35 AM | #7 |
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When Model 3 was designed, Tesla took square aim at the BMW 3-series. When the Model 3 was launched, its driving dynamics (which sucked balls) were compared to the BMW 3 series and squarely lost. Now that BMW has an electric 4 series, I don't know why anyone would buy a Model 3. All the Youtube bobbleheads are proclaiming how quiet the new Highland Model 3 is, and wow it has ambient lighting! Oh and the Cybertruck has rear-wheel steering which Teslarati has proclaimed as a "game changer".
These things are "game changers" only to Tesla fanboys/girls who have only ever driven a car in a video game. Rear-wheel steering has been available for decades as has ambient lighting and a quiet interior. You just have to move up to a real automobile manufacturer and not buy your car from a software company that can't decide what it wants to be. Stop comparing and just go to the source! lol |
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03-11-2024, 10:40 AM | #8 |
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nice article. saw it on the site as well. Fast on the post OP!
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03-11-2024, 10:42 AM | #9 |
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I am boycotting Tesla for other reasons, besides mentioned here. Let's leave it at that.
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03-11-2024, 10:51 AM | #10 |
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03-11-2024, 11:28 AM | #11 |
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03-11-2024, 12:23 PM | #12 |
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Tesla has a clear and distinct advantage of being the first to really nail a mass production electric car, and that advantage will take a long time to disappear. That said, when a manufacturer like BMW (and Porsche for that matter) that understands what drivers want really commits to electric car production, I'm going to trust that more. The article mentions how some see the fact that the cars are visually indistinguishable from their ICE counterparts as a bad thing, but most of us see it as a good thing.
I'm not ready to move on from ICE vehicles, and suspect that I'll be keeping my current M4 for a long while, but BMW definitely makes the most attractive EVs on the market right now when all things are considered.
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03-11-2024, 12:29 PM | #13 |
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The first year depreciation on my wife’s Tesla model Y -which was purchased since Tesla lease deals are uncompetitive - is approximately equal to the lease payment in my iX m60. What would you choose?
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03-11-2024, 02:25 PM | #14 |
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Price is a big factor here in Tesla’s continued dominance in this space.
The i4 is simply in a different price category than the Model 3. The $10-15k differential matters a significant amount to people shopping in this price bracket. No argument that the i4 is screwed together significantly better than the model 3, and just all around a better car (Tesla charging not withstanding), but Tesla will continue to sell the 3 in droves in comparison. Unless BMW comes out with an i2 (or whatever) that matches the model 3 in price, they’ll continue to be more of a niche player here. i4 would be one of my choices if I were in the market for a mid-ish level electric appliance runabout, and not the 3, but I can see how the 3 appeals to an entire crowd of people where it may be the single biggest/coolest/bang for the buck purchase in their entire lives outside of their home. The same goes for Model Y. Its actually a solid option in the $45-55k category. iX vs Model X is another conversation, as there are more competitors in this space nowadays and Tesla would be far down my list of contenders. Rivian may be my #1 here. They’re just cool.
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03-11-2024, 03:57 PM | #15 |
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Kudos to BMW. I just recently went the other direction and picked up an R1S quad motor. I'm sure the BMW's handle better then the Rivian but if only BMW could make the EV's less ermm, polarizing I might cross shop them in the future.
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03-11-2024, 04:04 PM | #16 |
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03-11-2024, 04:14 PM | #17 | |
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03-11-2024, 04:29 PM | #18 | |
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I don't think any other sedan has come close to the BMW 3 Series performance and driving dynamics. BMW even shared their product strategy with the world, and they still win. It is no sin to fall short of a BMW 3 Series; it’s actually quite normal. BMW has owned this category outright for four decades.
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Last edited by exxxviii; 03-11-2024 at 05:24 PM.. |
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03-11-2024, 05:43 PM | #19 |
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Two thoughts:
1. Why does anyone consider Tesla a luxury brand? The model 3/Y make up 96% of their sales. They're about as plebeian as it gets, with low quality interior materials, more rattles than a snake, no CarPlay, and a suspension designed to fracture your spine. Even the S and X aren't really passable as "luxury" vehicles, given their terrible fit and finish. But hey. They make fart noises. Yay Tesla. 2. I'm amazed that the automotive media continues to ignore just now outstanding Highway Assistant is. It gets 1/1000 the press that autopilot gets. I lived with a Tesla for 6 miserable months, and autopilot is OKAY, but the amount of attention it gets from media and the public is wildly disproportionate to the middling functionality it actually provides. Highway Assistant works better WITHOUT HANDS!! SuperCruise does as well. I haven't tried Nissan's ProPilot 2.0 or BlueCruise, but I've read poor reviews. Highway Assistant (and SuperCruise) feel like an equally enormous step forward in the personal transportation experience as BEV vehicles generally, yet few seem to care... |
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03-11-2024, 06:23 PM | #20 | ||
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Additionally, the Tesla Autopilot and FSD get improved regularly with new features pushed out to vehicles that are even several years old. BMW doesn't do that at all. Well they promised it to us iDrive 8 folks, but apparently later decided what we bought is what we will only ever get. |
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03-11-2024, 07:03 PM | #21 | |
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First, think about a definition of "luxury." It is not just merely being plush or posh. Luxury is often thought of as a brand or product that offers a unique or exclusive experience at usually a higher price. Then flash back to a few years ago in the BEV marketplace. For a long time, Tesla offered a unique, very high performance, exclusive (by virtue of both cost and supply constraint) vehicle. That is the very epitome of luxury. They created a premium luxury brand and it stuck very well. It is not as true today after many other competitive entrants offer similar BEV experiences and Tesla reset their prices. The Model Y is now the #1 selling car in the world, so it is far from exclusive. But, the luxury branding is strong and will probably continue to stick with them for a while, thanks to halo products like the Model X and Cybertruck. As for Highway Assistant Pro, I think it is the best on the market right now. But it has only been special since the hands-free update in iDrive 8.5. Basic ADAS has been around for a very long time, everybody does it, and it is largely commodity. Tesla's basic Autopilot is pretty good, but nobody really cares. The marketing hype is all about full self driving that Tesla, GM, Mercedes, Hyundai Motor Group, etc. are marketing. BMW's current Highway Assistant Pro is the functional equivalent of Tesla's $6K Enhanced Auto Pilot. But BMW's performance and user experience is vastly superior. But nobody is doing that level of ADAS comparison. Consumer Reports did their review of all the ADAS offerings late last year and lumped BMW, Tesla, Toyota, and Ford as equals in "Capabilities and Performance." In a nut, they saw them all as mostly the same.
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03-11-2024, 07:07 PM | #22 | |
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